The challenge
Classifieds platforms grow complex fast: different categories need different data, buyers expect instant search, and posting an ad has to stay simple even for people with no technical background.
Case study / February 10, 2025
A hyperlocal classifieds marketplace built for fast search, easy publishing and direct buyer-seller contact.
Overview
loglasi.rs is a classifieds platform serving Loznica and the surrounding region, where people buy, sell, exchange and offer services close to home. The product covers category browsing, account registration, listing publication, advanced filters, quick view, favourites and comparison tools.
Classifieds platforms grow complex fast: different categories need different data, buyers expect instant search, and posting an ad has to stay simple even for people with no technical background.
The experience is built around three core actions — discover, publish and connect. Search and category navigation lead the interface, while account tools stay a click away without crowding the main journey.
05 / Product and website structure
Free and guided listing publication
Search by category, price range and additional filters
User registration and account management
Quick view, favourites and side-by-side comparison
Hyperlocal positioning with room to expand regionally
Support, FAQ, privacy and terms content
Mobile / 390